Renewed Vision: The Next Chapter (OCTOBER 2024/Issue 173)

A Legacy Business for the Next Generation

In 2002, when Nic & Wes was founded, Brian designed the original logo: an orange oval encasing the name. Now, 22 years later, the next generation has reimagined the logo as we step into a new decade. Brian envisions Nic & Wes as a legacy business, one that will outlast him and continue with the fresh energy of the next generation.

Behind the scenes, we've been building on the strong foundation laid by the pioneers of Nic & Wes over the past 22 years to breathe new life as the business evolves. This evolution starts with a new logo.

The New Logo Design

Our updated icon design features a house formed by vertical lines of different sizes that is inspired by the letters "N" and "W". The icon features complementary gold in shades of yellow gold and champagne.

The Symbolism of Gold

Just like gold, which is both enduring and adaptable, Nic & Wes embodies strength and flexibility. Gold is known for its resilience and malleability, and similarly, Nic & Wes stands as a reliable partner for homeowners, guiding them through their home-building journey with years of experience and dedication.

For every rebuild project entrusted to us, we have consistently delivered. Our internal strength, symbolized by our golden triangle, ensures a successful and efficient home-building process. Just as gold can be shaped to fit various forms, our ability to create bespoke homes tailored to the unique needs of each family showcases our adaptability and commitment to lifestyle living.

Embracing Diversity and Unity

At Nic & Wes, our team is as unique and diverse as the different shades of gold in our brand. Each member brings their own skills and individuality, yet together we form a cohesive and united company through a strong family culture and camaraderie. This blend of diversity and unity is what makes Nic & Wes truly stand out.

Trust & Adaptability: The Gold Standard

Gold symbolizes stability and reliability with its enduring value and resistance. This timeless appeal mirrors the consistent quality and trusted services Nic & Wes offers. Additionally, gold's malleability reflects Nic & Wes' ability to adapt and innovate, embodying a balance of steadfastness and flexibility to meet the dynamic needs of their clientele.